One of my favorite direct response experts, Dan Kennedy, once explained maintaining and growing a customer base by comparing it…
Local Direct Response Ad Sales Is Like The Oil Business
The best way to grow a rewarding career as a Media Sales Professional is think of the long term, mutually profitable…
Local Website Sends Over $20,000 to Brazos Valley Nonprofits
David Flash built Brazos VIP, a local daily deal website for Bryan-College Station, with a core mission of “social profit.”…
Helping Kids Learn to Read, So They Can “Read to Learn” by 3rd Grade
“…from kindergarten to 3rd grade a child learns to read. From 3rd grade on a child reads to learn.” Tomorrow…
A Brief History of Bubba
I aspire to “get rich” in the way that his brother Don talks about Bubba’s riches in the following “History…
This “Reply & Buy” Email Sold Dozens of Four-Mailing Intro Programs for a Local Coupon Magazine
A “reply & buy” email may be different than sales emails you’re used to sending, longer and more detailed. But…
“Night Flyer” Campaigns Are Rarely Used, Highly Effective B2B Demand Gen Tactic
“Night Flyer” campaigns are one of the most effective tactics I have used for reaching local business decision makers. The…
Gallery: Baby Bailey
Bailey joined our family in 2013. She was very small before she became very big.
Maroon Weekly Review: Grub Burger Bar – Building Better Burgers, From Scratch
This review was written by David Flash and published in Maroon Weekly, an entertainment publication in College Station, Texas. Stepping into…
