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David W. Flash

David W. Flash

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Author: David Flash

David Flash (david.flash@gmail.com) is a marketing executive and digital media publisher for Big Bend Times, the media outlet with the largest audience in Texas's Transpecos region. With over ten years in sales and marketing, he excels in omnichannel marketing strategies that boost growth, revenue, and customer loyalty in various industries. Flash earned a Master of Science in Digital Audience Strategy from Arizona State University, a Bachelor of Arts in History with a Business Minor from The University of Texas at Austin, and a certificate in Sales Development Science from Texas Tech University. He holds certifications in email marketing, social media marketing, and Google Ads, showcasing his expertise in leveraging digital platforms for marketing success.

Valpak Advertiser Website From Wayback Still Hosts Wealth of Coupon Marketing Resources

The Valpak of Austin website I created years ago for a previous franchisee, similar to ones I created for San … More

$0 to $950,000: Building a Book of Local Advertising Clients, the First 3,000+ Calls

I still have detailed sales activity reports from when I was getting started at Valpak and Elegant Living. The reporting … More

Create a “Most Likely to Buy” Prospect List

One of the biggest factors in a Media Sales Pro’s success is focusing their efforts on the prospects most likely to … More

Aaron Franklin Talks BBQ and Biz at UT Austin

Aaron Franklin of Franklin Barbecue talks BBQ and business at UT Austin. From his first brisket, to their first location behind … More

“Touch Method” Walk-In Blitz, a Respectful Approach to Prospecting

Touch prospecting methodology differs from traditional “Cold Calling” in that the primary objective of a touch is to make a … More

Overcome Your Biggest Obstacle In Media Sales

The biggest obstacle to overcome in convincing a good business that you KNOW you can help to sign on the … More

Analyze Closing Ratios by Appointment Type

The way in which an appointment to present an advertising program face-to-face with a prospective clients is set (outbound vs. … More

Get The Most Out Of Your Phone Prospecting

Put Yourself In A Place To Succeed Get set up in a clean, quiet place that is free from distractions. … More

Flash Creates Brazos Crime Stoppers Logo, Helps Program Regain Solvency

Every time I see a law enforcement vehicle in Aggieland with the Crime Stoppers logo on it, I am reminded … More

FREE Customers! Why Continue a Direct Response Campaign That’s “Only” Breaking Even

An advertiser might consider canceling a campaign that is “only” breaking even. While I would suggest ways to optimize the … More

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David W. Flash
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