Quotes

“You cannot sell the pizza without the flyers.” Amar Malik, Pizza Classics

“The best way to get new accounts is to create for our present clients the kind of advertising that will attract prospective clients.” – David Ogilvy

“Be humble. I always believed the higher a monkey climbs in the tree, the more people below can see his ass. You don’t have to be that monkey.” – Boone Pickens

“Work eight hours and sleep eight hours and make sure that they are not the same hours.” – Boone Pickens

“You are always at home when you surround yourself with people that want to build you up.” – Stan Richards

“Simplicity is all. Simple logic, simple arguments, simple visual images. If you can’t reduce your argument to a few crisp words and phrases, there’s something wrong with your argument. There’s nothing long-winded about ‘Liberté, égalité, fraternité’.” – Maurice Saatchi

“…when you’re prospecting, wooing customers outside your target market is simply less profitable. You’re less likely to get their business, and you may not want it once you get it.” – Ray Silverstein

“Passion is born when your heart gets carried away with a purpose greater than yourself. The most powerful purpose statements are crystal clear and single-minded in their focus.” – Roy Spence

“It is amazing what you can accomplish if you do not care who gets the credit.” – Harry S. Truman

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” – Samuel M. Walton

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